AgriIndex – Powered by management science, breaking out of the shell of a traditional enterprise

As a member of the Co May Sa Dec ecosystem — an agricultural group with more than 40 years of formation and development — AgriIndex operates in the rice business and rice by-product sector, including broken rice, bran, husk, and rice hulls.

The company also operates an e-commerce trading platform for rice and rice by-products, contributing to the digitalization of Vietnam’s agricultural value chain.

With a solid traditional foundation and a strong direction toward innovation, AgriIndex is becoming a bridge between factories in the value chain, creating sustainable value for the agricultural sector.

They not only want to maintain the sustainable value built over many years, but also want to create a new operating method that is more modern, effective, and inspiring for the team.

I. From a solid legacy to the ambition of pioneering management

In the context of the digital economy and the growing need for lean management, AgriIndex proactively seized the opportunity to transform and rise to the forefront of a new era:

Aspiration to upgrade the system: Although it has a solid foundation, AgriIndex needs a modern model to synchronize operations and replace management methods based largely on experience.
Pioneering performance and communication: The company wants to establish a lean and effective communication method, eliminate ambiguity around roles and responsibilities, make performance transparent, and help every member clearly see the meaning of their daily contribution.
Creating breakthrough energy: With the vision of a young CEO, AgriIndex is determined to renew its management method in order to realize its goals and expand its influence in the industry.

To turn these pioneering ambitions into reality, AgriIndex decided to implement Simplamo — a modern goal management and execution platform that integrates OKR/KPI/BSC management models.

II. Rebuilding the operating system: Clear Goals – Clear Performance – Clear Cash Flow

AgriIndex kicked off its use of Simplamo on August 15, 2025, with continuous support from Simplamo experts.

Through four training sessions, AgriIndex’s leadership team first gained a firm grasp of the mindset — modern goal management, data control, and execution meeting rhythms — and then applied Simplamo to create Goals, Metrics, and performance meetings that improve weekly communication.

Through this process, the company rebuilt its operating process, focusing on making every activity transparent and accountable.

1. Breaking down Goals and Action Plans (OKRs/Goals)

Under the guidance of Simplamo experts, AgriIndex’s leadership team broke down its Vision into clear and specific quarterly Goals. Each member and department was assigned Goals (OKRs) and detailed action plans.

Results delivered:

The team could see the “big picture” and each person’s role within it.
Alignment was ensured from the highest-level strategy down to concrete actions.
Individuals and teams became more proactive in building plans to achieve better goals in the next cycle.

2. Building a rhythm of communication and system meetings

Once each department and individual understood their Goals and responsibilities within the company’s business plan, the next step was for the team to participate in a system meeting rhythm based on the Simplamo standard, gradually “moving” Goals forward.

This helped AgriIndex shift from unfocused meetings with no conclusions to structured, focused meetings oriented toward shared Goals.

Results delivered:

Weekly and quarterly meeting discipline was maintained.
An effective communication method was established, aligned from top to bottom and focused on how to complete Goals.
Key issues were handled directly during meetings instead of being prolonged.
The entire team could clearly see results and one another’s contributions by jointly observing Goal progress and weekly business results.

3. Making performance and cash flow transparent (KPIs/Metrics)

Using the weekly Scorecard on Simplamo helped AgriIndex track important indicators visually and remove dependence on manual reports.

In particular, for a business with traditional operating characteristics, financial management is essential. Simplamo helped:

The finance and business teams coordinate closely to increase the debt recovery rate.
More specific plans be established for cash-flow management, reducing financial risks.

Impact: Leaders and the team can clearly see the company’s operating performance and financial health in real time.

III. Breakthrough results from scientific management:

After only three months of application, AgriIndex achieved impressive results, confirming the effectiveness of scientific management transformation:

Completion of Q3 Goals: 80% of the important strategic Goals for Q3 were completed, creating strong momentum for the next quarter.
Improved financial health: The debt recovery rate improved significantly, together with clearer cash-flow plans, helping the company become more financially resilient.
Performance culture: The team not only works, but also clearly sees the results achieved every day, creating motivation and transparency while strengthening confidence in the new management model.

Simplamo is not just a tool; it has become the core operating system that helps AgriIndex transform traditional experience into modern energy, guiding the company in the right direction and turning its breakthrough vision for the agricultural sector into reality.

Are you also running a long-standing business and looking to transform?

Let Simplamo accompany you in building a synchronized – simple – effective system that helps your team see Goals clearly and accelerate execution.

👉 Sign up for a 30-day Simplamo trial.

…

Simplamo – Excellent Goal Management & Execution, applying KPI, OKRs, BSC, and 4DX. A tool that helps executive boards and boards of directors monitor and drive Goals effectively while improving performance.

Start experiencing Simplamo and feel the change after only four weeks!