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David Tung

From a site photo to a sales order in 120 seconds.

ADG Sale AI puts a natural-language layer on top of SAP/CRM so 2,000 dealers can look up products, configure, quote, and order right at the point of sale.

Role: Product Architect

ADG Sale AI● 2,000 dealers
Site photo · 2.4m × 3m
3 options. Recommended: insulated slats + 300kg motor.
Go with option 2, C1 pricing
Quote #BG-204 and order SO-88213 created ✓
Type a request…

2,000

C1/C2 dealers on one consulting standard

5–15'

previous response time at point of sale

<60s

target per quote and order step

70–80%

targeted cut in consulting time

One sales flow. Five control points.

The agent doesn't replace core systems. It gathers the right data, permissions, and timing into one flow a dealer completes in front of the customer.

  1. Capture context

    0:12
    2.4m × 3.0m

    Type

    Roller door

    Size

    2.4 × 3.0m

    Budget

    $600

    Usage

    Townhouse

    Capture context

    Dealers upload a site photo, enter dimensions, budget, and usage instead of describing it over several calls.

    0–15 sec
  2. Recommended configs

    Standard

    $470

    72% fit

    Recommended

    $568

    94% fit

    Premium

    $780

    81% fit

    Why: 3m span needs a 300kg motor; west-facing frontage — insulated slats recommended.

    Recommend configuration

    Sale AI matches the catalogue, technical docs, installation conditions, and policy to narrow down options.

    15–40 sec
  3. Quote #BG-204

    C1 pricing
    Insulated slats 7.2m²$376
    300kg motor + UPS$144
    Installation$48
    Total$568
    SendPDF

    Generate quote

    Price lists and dealer permissions apply automatically; sales only reviews exceptions instead of building quotes from scratch.

    40–60 sec
  4. Place order · SO-88213

    1:58
    1. Quote approved0s
    2. Create order8s
    3. Sync to SAP21s
    4. Dealer confirmed58s

    Place order

    Confirmed data becomes an order synced to SAP/CRM, preserving the control role of the core system.

    60–120 sec
  5. Weekly adoption

    86%

    Response

    42s

    Conversion

    +19%

    Human

    7%

    Measure adoption

    Dashboards track response speed, usage, conversion, and the steps that most often need a human.

    Weekly
ADG Sale AI

AI in the middle. Decisions stay at both ends.

An AI Agent only matters when it goes all the way to the transaction. I designed Sale AI as a measurable operating layer — connecting knowledge, data permissions, business actions, and a weekly improvement cadence.

Talk it through
Dealers & Sales
Running

Dealers & Sales

Provide context, choose the option, and approve before sending to the customer.

Sale AI
Running

Sale AI

Understands requests, retrieves knowledge, applies policy, and orchestrates the workflow.

SAP / CRM
Running

SAP / CRM

Holds master data, price lists, orders, permissions, and transaction history.

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Get started with these resources

Playbooks and execution notes to bring the same approach to your team.

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