TRACODI – Goal management & change management to rise strongly

TRACODI CEO: “Simplamo is one of the important technology levers that helps us manage priorities scientifically!”

Mr. Tran Nguyen Huan – CEO of TRACODI officially declared Simplamo a strategic focus that helps the company optimize operations and manage priorities using a scientific method. He called on the entire TRACODI team to focus on this strategy as an important lever over the next 3 years, helping the company operate in sync, improve execution capability, and create sustainable development advantages.

So how has Simplamo helped TRACODI change? Let’s explore their transformation journey!

I. The challenge of a long-standing construction enterprise

In construction and infrastructure development, TRACODI is a name that has established its position for more than 30 years. With deep experience, a highly specialized team, and a series of major projects, TRACODI has continued to grow. However, like any long-standing business, TRACODI also faced major challenges as it scaled.

As the organization continued to grow, operational issues began to appear:

Overlapping responsibilities slowed down the decision-making process.
Work priorities were unclear, forcing the team to handle too many issues at once.
A lack of clear performance measurement made progress difficult to track.

The question was: How could TRACODI optimize operations, help the organization operate in sync, improve execution capability, and create a modern management system?

The answer: Simplamo – the platform that helps TRACODI establish a modern, clear, and more effective management system.

II. The kick-off journey for goal management & change management with Simplamo

After analysis and assessment, Simplamo accompanied TRACODI through a 4-session intensive working roadmap, focused on building a synchronized operating system, removing bottlenecks, and optimizing work priorities.

1. Session 1: Accountability structure – Clarifying the operating framework

One of the reasons TRACODI’s decision-making process had slowed down was overlapping responsibilities between departments. No one was truly ultimately accountable, and work was pushed around instead of being handled quickly.

Solution: Apply the Accountability Chart on Simplamo.

Re-establish the operating structure according to a professional model.
Every position is clearly defined in terms of responsibility.
Overlap is eliminated, making decision-making faster and more transparent.

Results:

TRACODI established a lean and scientific operating framework.
Each team member clearly understood their role and each department’s responsibility.
Work no longer got “stuck” anywhere, helping the organization operate more smoothly.

2. Session 2: Defining Work-on vs. Work-in – Managing priorities

A major problem in long-standing businesses is that management teams get pulled into daily operations (Work-in) and forget the important strategic tasks that help the company grow (Work-on).

Solution: Apply the Work-on vs. Work-in method.

Work-in: Daily tasks that keep the company operating stably.
Work-on: Strategic work that helps the company develop and expand.

Results:

TRACODI’s management team began spending more time on strategic work instead of focusing only on short-term problem solving.
Productivity increased significantly as employees were no longer trapped in work that did not create major value.

3. Session 3: Defining measurement indicators – Orienting toward effectiveness

“You cannot improve what you cannot measure.”

One of TRACODI’s previous weaknesses was the lack of a clear performance measurement system. This led to the following situation:

Work had no specific evaluation criteria.
It was difficult to track the progress and performance of each department.
Employees felt a lack of motivation because they did not know how their achievements contributed to the company’s growth.

Solution: Build an OKR & KPI system on Simplamo

OKRs (Objectives & Key Results): Define important objectives and how to measure results.
KPIs (Key Performance Indicators): Set key performance indicators to monitor and evaluate progress toward goals.

Results:

For the first time, TRACODI had a clear and transparent performance measurement system.
Employees could track their own work progress instead of depending on monthly reports.
Leaders could make faster and more accurate decisions based on real data.

4. Session 4: Performance meetings – Replacing traditional meetings

Previously, meetings at TRACODI were often lengthy, unfocused, and time-consuming but did not deliver high effectiveness.

Solution: Shift from the traditional meeting model to Performance Meetings on Simplamo.

Focus on OKRs/KPIs instead of lengthy reporting.
Solve issues clearly and concisely.
Create transparent accountability across the organization.

Results:

Meeting time decreased significantly, while effectiveness multiplied.
Participants became proactive, no longer just “sitting and listening for formality.”
Every issue had a clearly accountable owner, ensuring everything was resolved thoroughly.

III. What did TRACODI say after the transformation journey?

After implementing Simplamo, TRACODI achieved breakthrough changes in the way it operates:

A clear management system, with no more overlapping responsibilities.
A focus on long-term strategy instead of being caught up in daily operations.
Easy performance measurement, helping leaders make faster decisions.
A more transparent and synchronized working culture.
2x–3x improvement in execution capability, creating sustainable development advantages.

Sharing from the TRACODI team:

Do you want your business to achieve success like TRACODI?

Let Simplamo accompany you on the journey to optimize operations and improve execution capability today!

Simplamo – Excellent Goal Management & Execution, applying KPI, OKRs, BSC and 4DX. A tool that helps Executive Boards and Boards of Directors monitor and drive goals effectively, improving performance.

Start experiencing Simplamo and feel the change after only 4 weeks!

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